Internet Marketing

Internet marketing is fast becoming a complex and rapidly changing discipline. Put simply, internet marketing is finding people online who are interested in a product or service and placing an offer in front of them. Internet marketing is no different to offline marketing except that it happens in the virtual realm. The same marketing principles apply, but the playing field is digital.

At Planit73, we develop a tailored mix of social media and search solutions that are specific for your business and industry. We don't waste time building links that are of no relevance to your business.

Search Engine Marketing (SEM)

SEM refers to the lead-generating funnels you create that link back to your website pages (using, for example, article marketing, link-building, and pay-per-click advertising).

Social Media Marketing (SMM)

Social media is a must in today's online environment. In basic terms, it's about creating a community around your brand by building authority and trust. You need to regularly engage with your customers in order to create a community. There are abundant free networking tools available on the internet, including things like wikis, social networking sites, news sites, forums, and blogs, but not all of them work for all types of businesses.


We don't guarentee anyone that they will be on page 1 of Google. From our experience, being on page 1 of Google depends on:

  • The level of competition in your industry
  • How much effort you are willing to devote to the cause
  • Time (you can't expect overnight success).


SEO, or search engine optimisation, is the craft of elevating websites or individual website pages to higher rankings on search engines through SEO friendly website design, use of keywords and keyword phrases, internet marketing strategies, like social media, and relevant content throughout your website.